Account Manager (Digital Marketing Agency)

About Us: Tophat HR is a boutique consulting firm- We are an expert in tailored and comprehensive human resources consulting & management services. About Our Client and the Role: Our client is a Digital Marketing Agency that partners with businesses across industries to deliver impactful solutions in SEO, SEM, SMM, reputation management, and brand building. They are looking for an experienced, enthusiastic, and relationship-driven Account Manager to join their team. This role goes beyond day-to-day client management—it’s about building long-term partnerships, shaping marketing strategies, and helping clients maximize growth opportunities. The ideal candidate is a natural people person who is detail-oriented, strategic in their thinking, and highly effective at managing time and priorities. Primary Function: Own and grow a portfolio of approximately 15–20 high-value accounts or 25–40 small-to-medium sized clients. Act as a trusted advisor by leveraging your digital marketing expertise to anticipate client needs, deliver solutions that drive measurable results, and position the agency as a long-term strategic partner. Key Responsibilities: • Onboard and nurture new clients, ensuring a smooth transition and strong initial engagement. • Build and maintain strategic relationships with clients at multiple levels, from day-to-day contacts to executive stakeholders. • Lead regular strategy calls to finalize monthly deliverables, review results, and identify opportunities for improvement. • Translate client goals into actionable marketing plans by collaborating closely with internal operations and delivery teams. • Monitor, analyze, and present performance data to demonstrate ROI and guide strategic decision-making. • Proactively identify client challenges and opportunities, proposing new solutions and upselling additional services to maximize value. • Drive client renewals and negotiate long-term agreements. • Stay up to date on industry trends, new technologies, and digital best practices to bring fresh, innovative ideas to clients. Education and Experience: • 3+ years of experience as an Account Manager or Strategic Account Manager in digital marketing/advertising. • Proven track record of building strong client relationships and growing account revenue. • Strong understanding of marketing data analytics, performance tracking, and insights generation. • Familiarity with modern B2B and digital marketing practices. • Hands-on knowledge of SEO, PPC, and Social Media management. • Experience with Google Ads, Google Analytics, and reporting dashboards preferred. • Working knowledge of website development and CMS is an asset. • Excellent communication, presentation, and negotiation skills. We are an equal opportunity employer and we welcome people of diverse backgrounds, perspectives, and skills. We will work with applicants to provide accommodations at any stage of the hiring process.